Souq.com is the Arab world's largest e-commerce platform, with over 50 million monthly visits, and over 8 million products sold in 31 categories as of 2017. The huge choice on its English and Arabic-language websites includes anything from consumer electronics, home appliances, and sports gear, to childcare, beauty and car products. Souq.com, an Amazon company in the Middle East, links to Amazon's Global Store online and runs localized semi-automated fulfillment centres in the UAE, Saudi Arabia, Kuwait, and Egypt. This platform offers a Deal of the Day, and shoppers can take advantage of White Friday sales each year. The company partners with leading Saudi banks to offer customers their affordable and easy installment plans via the Payfort service and has many useful services to ease the shopping process.
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